11 Ways to Attract Gen Z Renters It likely isn't a surprise to you that Generation Z is the fastest-growing renter segment in America. They were born between 1997 and 2015, which places them between 6 and 26 years of age. The leading edge have already graduated college. They're racially diverse, have lived only during…
Better Photos for your Vacancy Listings Vacancy listing headings and photos are the first visuals rental seekers see, whether they're searching on Apartments.com, Zillow, Zumper or other syndicated listing websites. Renters are visual, and your listing can either make them book a viewing and speed up time to rent, or cause them to leave. Renters aren't…
Better Tenant Retention and Lower Churn As the first half of 2023 closes, we may be entering a period of economic slowdown which could stall wages and reduce employment levels. Some of your tenants will likely get caught in this temporary downturn. Some will end their lease due to unemployment while others will wave goodbye…
Write Rental Listing Ads to Attract the Best Tenants Rental property revenue and ROI all begin with an online rental vacancy advertisement. This key communications piece, if written correctly and placed on the right vacancy listing websites, can make a big difference to leasing agents and property owners. In fact, this task could make or…
Easy Lease Renewals Rental property industry surveys have shown that attracting and retaining high quality renters is one of the top challenges among landlords and property managers. Tenant churn is likely to increase due to the eroding economic outlook, rising interest rates, rising unemployment, high cost of rent and cost of living challenges. And there…
Business is Never Good Until the Customer is Happy Have you treated your tenants in a professional, businesslike way, and thought everything was fine, but it wasn't? Did they make complaints and eventually vacate the unit? Even very successful business people forget that business is about people. And when people feel good, they might stay…
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