11 Ways to Attract Gen Z Renters It likely isn't a surprise to you that Generation Z is the fastest-growing renter segment in America. They were born between 1997 and 2015, which places them between 6 and 26 years of age. The leading edge have already graduated college. They're racially diverse, have lived only during…
16 Tips to Help Use Social Media Well Social media channels can be a powerful tool for establishing brand value, driving leads and creating great tenant relations. It's not as easy as some would suggest and even talented social media marketers have quite a task on their hands. They need tools, assets, resources and solid…
Blogging for Property Management Blogging to reach and engage customers has been a mainstay for digital marketers for about 20+ years. They still are. Blogs offer fresh, informational, and motivating content containing news, trends, videos, offers, and more that connects with the emotions of audiences. If you believe your business is dull and nothing would…
How to Find Great Tenants! Great tenants are the holy grail of property management and successful rental property investment. And finding them and attracting them strategically could be the key to charging profitable rent prices and seeing consistent revenues from a long-term leased tenant base. The 5 questions to ask involve who, which, where, how,…
Need New Landlord Clients? Discovery online. Isn't it amazing when we get found and create a new customer? And landlords and property investors use the web much like you do. They search and they surf. And sometimes they find your website. They might find your business directly by typing in "property management companies" or "property…
Build Your Property Business Support Team Landlords and property managers are no strangers to the Do It Yourself trend that's swept most nations, particularly the US, Canada and Australia. The introduction of self-service models online is definitely a wonderful thing for you. Yet, when business people go DIY for everything to the extreme, we can…
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