16 Tips to Help Use Social Media Well Social media channels can be a powerful tool for establishing brand value, driving leads and creating great tenant relations. It's not as easy as some would suggest and even talented social media marketers have quite a task on their hands. They need tools, assets, resources and solid…
The Power of Managing Landlord Expectations Some might say you can't control the weather or other people's expectations. However, in the world of business clients, it's wise to understand "the weather" and guide expectations. In the case of a property manager, it's important to manage your client's expectations because that's what's guiding their decision-making. If owners…
Mastering Single-Family Rental Properties Single-family houses remain the gold standard for residential real estate investment. And after a difficult pandemic/high-interest rate period, resale houses are being put back on the market in 2024. The opportunity for SFR is growing. For small landlords, the single-family housing market is the one they're most enthusiastic about. Home values…
Best Places to Buy Multifamily Rentals Many single-family house landlords wonder if entering the multifamily apartment market might be the ticket to higher returns. In our polls of real estate pros, they chose multifamily as the market they were committed to investing in 2023/2024. Multifamily investing means buying units in buildings which makes it a…
Property Management in the US As we enter 2024, a new set of demand and supply factors will color the property management industry landscape. Each area of property management including single-family, apartment, multifamily, associations, retail and commercial sectors has unique demand profiles. And rental owners will face mounting pressures from regulatory, political, residents and financial…
Discover the Power of ManageCasa™ to Optimize your Expenses As we usher in 2024, the landscape ahead for property management is colored by a downshift in rent prices and upshifts in vacancies and rent payment delinquency. The multifamily construction boom and economic slowdown are also contributing to lower asking rent prices and yearly rent revenues. …
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