Property Management Platforms

The word platform is often used loosely by software developers to describe a custom, all-inclusive programmed IT solution for customers. It is a comprehensive solution that provides an array of related services customers want.

Is a property management platform going to solve your pains in 2020? If you find the right one, it could make a substantial difference in your profit and sustainability.

Let’s take a closer look at the fuzzy world of property management software so you can ask better questions during the buying process.

The Major Consumer Platforms

There are platforms for nearly every area of online business you can think of from sales to customer service. You’re already using many of them.

Facebook, Google and Amazon are big-scale examples of business IT platforms. They incorporate a wide array of financial, account information, and transactional features for customers. They have cloud platforms, ecommerce and payment platforms, and marketing platforms. The tech descriptions of platforms are only comprehensible to IT managers.

Platforms can also be looked at as a business framework too. Platform developers can build out new and better services faster and cheaper, thus promising to provide customers with better value in future. That’s important for landlords or property management companies looking to stay competitive in an industry that will get tougher.

Platforms are a Collection of Integrated Services

The word platform shouldn’t scare you. It’s simply a collection of services served by a secure, powerful computing system. Not all platforms are created equal or relevant of course. As an SMB property manager or landlord, you want an affordable one that’s built to to help you do work and grow, all in one place.

ManageCasa is described as such an all in one platform for property managers.

The Hunt for Better Property Management Solutions

Landlords and property managers typically begin their search for new management technology solutions because some aspect of their business isn’t doing well — their pain (renters paying with cash and needing handwritten receipts, or tenant maintenance and repairs are becoming too time-consuming, regulatory requirements, or in-house IT costs becoming too expensive).

They’re looking for specific help, and what they discover is that they actually need a whole new digital property management system — a platform as an all-in-one solution. They discover a new realm of work automation tools that helps their staff and tenants and raise performance significantly.

There are solutions, software, apps, packages and of course platforms available, but what are the differences, and what do they all mean for inexperienced landlords and property management startups?

A Business World that’s Very Nichey

For most SMB’s, success comes from capturing a market niche and serving up niche services. Any solution a property manager considers has to serve his/her specific needs. Although some platforms are all in one solutions, they must still be appropriate to SMB manager’s niche market.

Property management tech has to serve end users who have different business models, different types of rental properties, in unique cities and neighborhoods, facing unique revenue opportunities, taxation issues, rental regulations, and numbers of units to manage.

Landlords and property managers want solutions that are perfect for their business niche (e.g., multifamily apartments, mixed-use buildings, retail stores, single family housing, HOAs, Community Associations, hotel and vacation properties, student housing, parking lots).

“ManageCasa is a modern, interactive, all-in-one, online and mobile property management platform which which helps property managers and landlords manage their properties, tenants, lease agreements, maintenance and accounting files online from one central place.

Find out more about ManageCasa now and contact us at 415 800 1245 to discuss your software challenges.

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